Privacy Policy

This Privacy Policy outlines how we collect, use, and disclose your Personal Information when you visit or make a purchase from the Site.

Last updated: March 2024

1. Collecting Personal Information

2. Sharing Personal Information

3. Behavioural Advertising

4. Using Personal Information

5. Selling Personal Information

6. Your Rights

7. Cookies

8. Changes

9. Complaints

collecting personal information

When you access the Site, we gather specific details about your device, your interactions with the Site, and information necessary for processing your purchases. Should you reach out for customer support, additional information may be collected. Within this Privacy Policy, the term “Personal Information” refers to any data that can uniquely identify an individual (as detailed below). Below is more information on the Personal Information we collect and the reasons for its collection.

device information

Personal Information collected includes: web browser version, IP address, time zone, cookie data, viewed sites or products, search queries, and site interaction details.
Collection purpose: to accurately load the Site for you and to conduct Site usage analytics for optimization.
Collection method: Automatically gathered when accessing our Site through cookies, log files, web beacons, tags, or pixels.
Business disclosure: shared with our processor Shopify.
 

Order Information

Personal Information collected comprises: name, billing and shipping addresses, payment details (including credit card numbers and PayPal username), email address, and phone number.
Collection purpose: to deliver products or services, process payment details, organize shipping, provide invoices and/or order confirmations, communicate with you, screen for potential risk or fraud, and to offer information or advertising about our products or services in line with your preferences.
Collection method: directly collected from you.
Business disclosure: shared with our processor Shopify and payment gateways (Stripe and PayPal).

 

Customer Support Information

Personal Information collected: name and email address.
Collection purpose: to provide customer support.
Collection method: directly collected from you.
Business disclosure: none.
Minors
We do not knowingly gather Personal Information from children. If you are a parent or guardian and believe your child has provided us with Personal Information, please contact us at the provided address to request its deletion.

sharing personal information

We share your Personal Information with service providers to assist in providing our services and fulfilling our contracts with you, as previously mentioned. For instance:

We utilize Shopify for our online store functionality. You can learn more about how Shopify handles your Personal Information here: https://www.shopify.com/legal/privacy.
Your Personal Information may be shared to comply with laws and regulations, respond to a subpoena, search warrant, or other lawful information requests, or to protect our rights.

behavioural advertising

As mentioned, we use your Personal Information for targeted advertisements or marketing communications we believe may interest you. 

 

For example:

Google Analytics is used to understand customer usage of the Site. Google's use of your Personal Information can be found here: https://policies.google.com/privacy?hl=en. Opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
Information about your Site use, purchases, and ad interactions on other websites is shared with our advertising partners. Some of this information is directly shared with our advertising partners, and in some cases, through cookies or similar technologies (subject to your consent, depending on location).


To learn more about targeted advertising, visit the Network Advertising Initiative’s (NAI) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

 

Opt out of targeted advertising by:

FACEBOOK - https://www.facebook.com/settings/?tab=ads GOOGLE - https://www.google.com/settings/ads/anonymous BING - https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads You can also opt out of some services via the Digital Advertising Alliance’s portal at: http://optout.aboutads.info/.

using personal information

We use your Personal Information to provide services to you, including: offering products for sale, processing payments, fulfilling orders, and keeping you updated on new products, services, and offers.

 

Lawful Basis
Under the General Data Protection Regulation (“GDPR”), if you reside within the European Economic Area (“EEA”), we process your personal information under these lawful bases:

 

Your consent;
Contract performance between you and the Site;
Compliance with our legal obligations;
Protection of your vital interests;
Public interest tasks;
Our legitimate interests, not overriding your rights and freedoms.
Retention
We retain your Personal Information in our records until you request its deletion. For more on your erasure rights, see the ‘Your rights’ section below.

 

Automatic Decision-making
EEA residents have the right to object to processing based solely on automated decision-making (including profiling) with significant effects on you.

We use automated decision-making for fraud prevention, which has no legal or significant effect on you.

Automated decision-making services include:

Temporary IP address denylists for repeated failed transactions.
Temporary credit card denylists associated with denied IP addresses.
 

Your Rights
European residents have rights to access, correct, update, or delete their personal information. To exercise these rights, contact us using the information below.

selling personal information

Our Site sells Personal Information, as defined by the California Consumer Privacy Act of 2018 (“CCPA”).

your rights

GDPR

If you are a resident of the EEA, you have the right to access the Personal Information we hold about you, to port it to a new service, and to ask that your Personal Information be corrected, updated, or erased. If you would like to exercise these rights, please contact us through the contact information above.


Your Personal Information will be initially processed in Ireland and then will be transferred outside of Europe for storage and further processing, including to Canada and the United States. For more information on how data transfers comply with the GDPR, see Shopify’s GDPR Whitepaper: https://help.shopify.com/en/manual/your-account/privacy/GDPR.

 

CCPA

If you are a resident of California, you have the right to access the Personal Information we hold about you (also known as the ‘Right to Know’), to port it to a new service, and to ask that your Personal Information be corrected, updated, or erased. If you would like to exercise these rights, please contact us through the contact information above.


If you would like to designate an authorized agent to submit these requests on your behalf, please contact us at the address above.

cookies

A cookie is a small amount of information that’s downloaded to your computer or device when you visit our Site. We use a number of different cookies, including functional, performance, advertising, and social media or content cookies. Cookies make your browsing experience better by allowing the website to remember your actions and preferences (such as login and region selection). This means you don’t have to re-enter this information each time you return to the site or browse from one page to another. Cookies also provide information on how people use the website, for instance whether it’s their first time visiting or if they are a frequent visitor.


We use the following cookies to optimize your experience on our Site and to provide our services.


[Be sure to check this list against Shopify’s current list of cookies on the merchant storefront: https://www.shopify.com/legal/cookies ]

 

Cookies Necessary for the Functioning of the Store

Reporting and Analytics

[INSERT OTHER COOKIES OR TRACKING TECHNOLOGIES THAT YOU USE]


The length of time that a cookie remains on your computer or mobile device depends on whether it is a “persistent” or “session” cookie. Session cookies last until you stop browsing and persistent cookies last until they expire or are deleted. Most of the cookies we use are persistent and will expire between 30 minutes and two years from the date they are downloaded to your device.


You can control and manage cookies in various ways. Please keep in mind that removing or blocking cookies can negatively impact your user experience and parts of our website may no longer be fully accessible.


Most browsers automatically accept cookies, but you can choose whether or not to accept cookies through your browser controls, often found in your browser’s “Tools” or “Preferences” menu. For more information on how to modify your browser settings or how to block, manage or filter cookies can be found in your browser’s help file or through such sites as: www.allaboutcookies.org.


Additionally, please note that blocking cookies may not completely prevent how we share information with third parties such as our advertising partners. To exercise your rights or opt-out of certain uses of your information by these parties, please follow the instructions in the “Behavioural Advertising” section above.

 

Do Not Track

Please note that because there is no consistent industry understanding of how to respond to “Do Not Track” signals, we do not alter our data collection and usage practices when we detect such a signal from your browser.

changes

We may update this Privacy Policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal, or regulatory reasons.

complaints

As noted above, if you would like to make a complaint, please contact us by e-mail.


If you are not satisfied with our response to your complaint, you have the right to lodge your complaint with the relevant data protection authority. You can contact your local data protection authority, or our supervisory authority.